
Understanding WVU athletic department’s significant new marketing deal
Some have complained about WVU’s current football season. Some squawked after the Mountaineer men’s basketball team struggled in its opener. But one thing WVU fans can never complain about is the Mountaineer athletic department’s effectiveness in marketing. Since moving to that profession, I see the department’s skill much more clearly than when I worked for […]

What history says about WVU hoops’ performance; kudos to Carey for women’s signees
With WVU’s football team struggling mightily, many Mountaineer fans took a page from the old Simon & Garfunkel “Mrs. Robinson” song. Instead of Joe DiMaggio, however, Mountaineer nation turned its lonely eyes to the WVU basketball team. What it found on Tuesday night, however, was a performance against Oakland that earned this headline in the […]

Psst, WVU followers, take a look at the improving offensive line; tidbits
I had an editor way back when who used to get mad at me. Throughout my writing career I’d go treasure hunting and piece together columns of “nuggets.” He’d get mad because he said I could write an expanded column on each of those nuggets. I knew, though, my readers didn’t always want expansive columns. […]

There are not one, but two West Virginians on the NBA 75th Anniversary Team — and both are great stories
One of the great thrills of my life happened 10 years ago last Friday. I was asked to introduce Jerry West and Sen. Joe Manchin at the Charleston Civic Center. It was a book-signing event for West’s book. Beforehand, Joni and I were able to spend some quality time with the legend and his wife. […]