In a world full of so many marketing ideas and decisions on how, when & where to market, where do we draw the line? If the wrong decisions are made it can leave you financially and emotionally drained.  Being a business owner and looking into marketing can be overwhelming, no matter how much research and […]

Top 5 Marketing, Advertising and Social Media Happenings This Week Amazon Prime Day Climbs Back from a Slow Start: Amazon’s 36-hour Prime Day promotion happens once a year on the company’s birthday and allows all Prime members access to hundreds of deals. This would have been fine and dandy, had Amazon been fully prepared. The […]

Top 5 Marketing, Advertising and Social Media Happenings This Week Papa John’s Big Time Slip: John Schnatter, aka Papa John himself, has been roped into quite a PR and well, life, mess. He recently resigned as CEO of the company about seven months ago and this week it came to light that he used a […]

Back in the old days, we had a marketing tool that was perhaps unsurpassed by all others. It was known as print. Print came many forms. There were magazines, brochures, signs and the almighty newspaper. Today, electronic media has replaced, or at least dwarfed, much of the older style conduits for print advertising, but the […]