Striking the balance with brand consistency and creative fatigue
In the world of marketing and branding, two seemingly conflicting forces often come into play: the need for brand consistency and the danger of creative fatigue. On one hand, maintaining a strong and recognizable brand is essential for building trust and loyalty with your audience. On the other, sticking to the same formula and visuals […]
From medicine to law to bourbon, Wheelhouse is the place to go for great PR
We at Wheelhouse Creative LLC always say businesses should have a well-thought-out and strategic marketing plan. We pride ourselves on helping large and small companies alike with just that. Yet another strength of Wheelhouse to consider is public relations. Of course, there are many branches of public relations. There’s the community relations branch. There’s the […]
Wheelhouse creative director Joe Monahan a man of both ideas and ability
Wheelhouse’s Creative Director Joe Monahan has done it all when it comes to video operations. Before moving to Wheelhouse Creative, he and brother Pat started Shooters Productions, where they produced videos of anything from government contracts to live events. He’s written scripts, shot and edited video. He now manages a staff. Yet what makes Joe’s […]
Wheelhouse Creative client Bill’s Towing and Recovery quite a story
To say Wheelhouse Creative is proud to have Bill’s Towing and Recovery as a client would be an understatement. A locally, family-owned company since 1981, their tow and heavy truck operators and environmental services professionals have earned much respect in the Ohio Valley. They’ve grown into the largest towing company in the St. Clairsville, Ohio, […]
A hidden benefit from doing business with Wheelhouse Creative: Robin Meyers
When businesses sign with Wheelhouse Creative, they expect – and receive – many things, from creativity, digital expertise, the best advertising and rates, etc. Yet a hidden benefit is the competence and doggedness of our accountant to make sure the numbers are spot on for our clients. She is relentless. She is Ohio Valley native […]
Wheelhouse and website design — the story behind Country Roads Trust’s site
When Oliver Luck, a co-founder of Country Roads Trust, called Wheelhouse Creative for help with the then-new Name, Image and Likeness collective serving West Virginia University athletes, he’d done his research. Yes, he wanted an in-state marketing firm. But as a former WVU quarterback and athletic director, he wanted the best for his Mountaineers. See, […]
Olivia Silverio — a special person, a special Wheelhouse account exec
The first thing you notice about Wheelhouse Creative account executive extraordinaire Olivia Silverio is she’s fit. She works out and her food splurge is but “an occasional quarter of a donut.” But dig a little deeper and you’ll realize she’s actually a fit for any business looking to flex their marketing and advertising game. Just […]
The making of the visual effects masterpiece that is the ‘Panhandle golf disaster’ commercial
Wheelhouse Creative has a love of special effects. A brotherly love, you could say. One from brothers Joe and Pat Monahan, as well as compadre Dave Everly. And recently that love shined brightly in a commercial known affectionately around the office as the “Panhandle Golf Disaster.” Those in the Ohio Valley have no doubt seen […]
Wheelhouse’s Amanda Carlson offers a twist on design you won’t find elsewhere
If you’ve walked the lush grounds of Oglebay in Wheeling and seen the logo for the park’s Today, Tomorrow environmental sustainability campaign, you’ve seen Amanda Carlson’s work. Ditto if you’re a West Virginia University athletic fan and purchased a Country Roads Trust Lager to support its Name, Image and Likeness collective for the Mountaineers. That […]